Sustainability is the ability to be sustained, supported, upheld, or confirmed. A question all companies ask themselves these days is: “Will investing in sustainability pay off within an acceptable amount of time?” Huge companies such as Henkel Corp. and Cybex are putting millions into the construction of eco-friendly factories and products, hoping that it all pays off in the end. 


 
Today many executives, some of whom used to be skeptical about this very matter, are trying to do more wit...
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